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10 AI Video Formats You Can Start Using on Your Brand with Veo 3

Just two years ago, the internet couldn’t stop talking about that cursed AI video of Will Smith eating spaghetti.

How Pack’d Boosted Conversions by 15.26% With a Product Quiz

Pack’d proves that eating healthy doesn’t have to mean early weekend morning trips to the farmer’s market. Customers lov...

The Goddess Quiz That Powers Awe Inspired’s 50% YoY Growth

From the very beginning, Awe Inspired has been more than just a jewelry brand. It's a celebration of strength, identity,...

How to Turn Casual Shoppers into Super-Fans with Zero-Party Data

Just like a good first date, a first-time customer will leave you wanting more.

Protecting Your DTC Brand from Trump’s New Tariffs: A Survival Playbook

Summary: President Trump’s newly announced aggressive tariffs are shaking up costs and supply chains for direct-to-consu...

The 10 Best Supplement Websites With Inspiring Product Pages

February 11, 2025

An ecommerce product page is your ultimate pre-sales tool, where visitors decide to add to cart or abandon your site com...

How Jocko Fuel Built a Supplement Quiz That Has a 90%+ Completion Rate

Let’s talk about Jocko Fuel. Co-founded by retired Navy SEAL Jocko Willink, Jocko Fuel offers clean energy drinks and pr...

New Octane AI Subscription Integrations to Drive Your Customer Lifetime Value Up

December 9, 2024

It’s no secret that subscription purchases drive recurring revenue. When you pair that with personalized product recomme...

New Octane AI SMS and email integrations to level up your one-to-one marketing

November 19, 2024

Up until now, we’ve integrated with Klaviyo, Attentive, and Zapier to allow you to use Octane AI quizzes to segment cust...

Use Product Quizzes to Stop Funnel Leaks and Smash Your Sales Goals This BFCM

November 4, 2024

Discounts and flashy promotions are the backbone of Black Friday and Cyber Monday campaigns, but another strategy can su...

The ILIA Quiz Strategy That Built a Product Waitlist of 55K Shoppers

August 13, 2024

Interactive shopping isn’t new to the ILIA team. In fact, this 9-figure beauty brand has been driven by one core value s...

5 Strategies To Creating The Perfect Post-Quiz Email Flow

The product recommendation quiz is one marketing tool that is remarkably effective to generate leads and drive revenue.

The Bambu Earth Quiz Strategy That Makes Over $10 Million a Year

When we started building the Octane AI quiz platform in 2019, one of our inspirations for doing so was Bambu Earth. They...

From Quiz to Conversion: How alleyoop's Beauty Quiz Transforms Customer Journeys

Today we're doing a deep dive into how innovative beauty brand Alleyoop uses an Octane AI quiz to drive personalized pro...

A Deep Dive into Nustrips' Quiz Marketing Strategy

Are you curious how a vitamin company like Nustrips uses an online quiz to boost sales and gather valuable customer data...

Quiz Breakdown: How DTC Brands Jones Road Beauty Leverages Quizzes for Growth

Some of the leading Direct-To-Consumer brands leverage quizzes to grow their sales, capture leads, and collect valuable ...

How Salud Uses the Power of Quizzes To Increase Sales & Conversion Rate

Brands are constantly seeking innovative ways to engage customers, gather valuable data, and drive conversions.

How To Optimize Your Octane AI Quiz with Our New Built-In A/B Testing Feature

We are officially launching A/B testing capabilities for quizzes!

How to Increase Shopify Sales: The Ultimate Guide to Selling on Shopify

Shopify supports over 2.3 million businesses globally, marking an increase of 39% year-over-year in 2023 Q4. and showcas...

Personalized Marketing: 5 Ways to Boost Your Ecommerce Sales

February 28, 2024

One effective strategy to improving your store's customer experience is personalized marketing.

How To Generate Sales with SEO: The Ultimate Guide to Ecommerce SEO

February 9, 2024

With nearly $4 trillion in sales globally, Ecommerce is growing faster than ever before.

How to Build the Perfect Valentine’s Day Quiz Strategy To Drive Sales And Leads

January 23, 2024

Valentine's Day presents a huge opportunity for Ecommerce stores to boost sales.

Why Ecommerce Experts Love Quiz Funnels and Personalized Marketing

November 29, 2023

We spoke with over a hundred ecommerce operators, agencies, and ecommerce tech companies, and asked for their opinion on...

How AI Quiz Funnels for Ecommerce Work

November 23, 2023

A lot of you must be quizzing already - on your phones, on social media, maybe even on some of your favorite shopping si...

Harnessing OpenAI's Latest Innovations for Shopify Success

November 12, 2023

As the CEO and Co-Founder of Octane AI, attending OpenAI's DevDay was an eye-opening experience. Alongside my colleagues...

How To Use Quiz Data to Convert On-Site Traffic During the Holidays

October 31, 2023

With online sales heating up for the holiday season, many Ecommerce merchants are looking for new ways to drive more rev...

How To Increase Your Ecommerce Sales with Funnel Optimization

October 17, 2023

A sales funnel is the strategic path that guides people from initial awareness of your brand to becoming loyal, repeat b...

8 Strategies To Reduce Ecommerce Returns

September 22, 2023

Retailers dread the dreaded "R" word - returns. With return rates averaging 16.5% of of online sales, Ecommerce merchant...

The Octane AI Brief: Trust the Process

August 26, 2024

The school year is in full swing, the temps are dropping, and it's time to prepare for to hit 4Q in full tilt.

How To Create A Shopify Quiz With Octane AI

September 14, 2023

Quizzes are becoming an invaluable tool for ecommerce stores looking to boost conversion rates.

12 Insanely Useful ChatGPT Prompts for Ecommerce Marketers

September 21, 2023

The rise of AI is transforming how businesses operate, and ecommerce marketers need to stay ahead of the curve to remain...

Driving Sales with Product Recommendation Quizzes in 2023

August 30, 2023

You're familiar with online shopping, but have you ever thought about the experience from a customer's perspective? Navi...

The Complete Beginners Guide to Review Mining for Ecommerce Marketing

August 18, 2023

Believe it or not, there is an assortment of incredibly valuable insights right under your fingertips with your product ...

How Octane AI Harnesses the Power of Artificial Intelligence

Artificial Intelligence (AI) has seen a dramatic uptake across industries, and ecommerce stands as a sector where its im...

Octane AI's Advanced Quiz Builder Features

Octane AI's quiz builder can help you make simple quizzes, or incredibly intricate and complex ones. You can get as adva...

The Power of Partnering With Octane AI's Account Management Team

November 16, 2023

Navigating the world of ecommerce can be complex, especially when it comes to leveraging advanced technology like quizze...

Advanced Quiz Customization with Custom CSS and Javascript Events

Elevate your Octane AI quizzes with the power of custom CSS and Javascript events. Delve into advanced customization and...

The Power of Zero-Party Data for Ecommerce Brands

As ecommerce continues to evolve, so does the importance of creating personalized, tailored shopping experiences. No lon...

Building a Quiz with Octane AI

When it comes to ecommerce, personalization is key. One of the most effective and engaging ways to achieve this is throu...

Using a Quiz in Paid Marketing

Picture this: You've designed an incredible ad campaign. You're confident it's going to grab the attention of your targe...

Follow-Up Emails: Engaging Customers After Taking a Quiz

We know - quizzes are great. They offer an engaging way to learn about your customers and provide them with personalized...

Types of Quiz Formats

Introducing a quiz onto your ecommerce platform is a game-changer for boosting both customer engagement and conversion r...

Benefits of Having a Quiz on Your Ecommerce Website

November 23, 2023

Online quizzes have revolutionized the ecommerce industry. They have emerged as a powerful tool for brands to engage cus...

Introducing Quiz AI: A Game-Changer in Product Recommendation Quizzes

Get ready to experience a revolution in the world of product recommendation quizzes! We are excited to announce the laun...

How Brands Will Harness The Power Of Generative AI in 2023

February 17, 2023

People are talking about AI everywhere. It's being discussed in your favorite publications, social media newsfeeds, and ...

How To Add A Holiday Gift Finder Quiz To Your Shopify Store In 10 Minutes

November 14, 2022

It is a really strange time of the year right now!

How to Design Effective Ecommerce Emails

August 24, 2022

There’s no magic tricks or insane email design skills you need to create beautiful AND effective emails.

18 Best Ecommerce Email Marketing Campaigns

August 10, 2022

As the popularity of social media, SMS, and chatbots has increased over the years, so has the perception that email is l...

Interactive Content for Ecommerce: Boost Sales and Customer Engagement

Do you remember the early days of your ecommerce brand, when you seemed to spend way too much time googling “How to Star...

Organic TikTok for Founders: 7 Viral Ideas and Takeaways From Four Badass Entrep...

TikTok has been all the rage for a while now. Brands are spending more on TikTok ads, partnering with influencers and cr...

How to Build Your Post-Quiz Flow With Klaviyo

If you are reading this article, congrats! You are about to make the most out of your Octane AI and Klaviyo stack. But b...

Coming Soon: Train A.I. To Sell Products On Your Shopify Store

Last month, we released an A.I. experiment called Octie.ai (our mascot). It uses artificial intelligence to write your m...

What Are Bored Customers and How You Can Win Them Back

We’ve all got them: bored customers.

Introducing Ready-To-Go Quiz Templates

Would you love design and content inspiration for your quizzes? Do you want to create a quiz faster than ever?

Introducing Dynamic Product Recommendations

We’re so excited to announce a brand new feature — dynamic product recommendations — which makes it faster and easier th...

Octane AI Promotes Two Executives to C-Suite as Company Bets on Artificial Intel...

Megan Berry and Alex Gurevich appointed Chief Product Officer and Chief Operating Officer.

How to Audit and Optimize Your Ecommerce Product Quiz

Every marketer is all about optimizing.

How to Improve Your Ecommerce Customer Retention Using Zero-Party Data

Every ecommerce customer retention strategy starts with creating a best-in-class customer experience driven by segmentat...

6 Email Personalization Tips for Ecommerce Brands

The recent changes in data privacy changed the world of advertising.

30 Ecommerce Quiz Examples From Major Industries - 2024

February 1, 2024

Folks on the Twitterverse are increasingly looking for some quiz inspiration. From the type and number of questions aske...

8 Ways to Use Your Zero-Party Data for Ecommerce Personalization

If you read our previous post about how to collect zero-party data, congrats. Whether you used quizzes, post-purchase su...

What is Zero-Party Data and 7 Ways to Collect It

Everyone wants to increase conversions for their ecommerce brand. But it’s a vicious cycle. To increase conversions, you...

New at Octane AI: Klaviyo personalization updates, quiz preview and more!

Merchants are finding that connecting their zero-party data — collected with Octane AI — to their Klaviyo account is inc...

How Three Ships 10Xed its sales target with live shopping

December 13, 2021

Three Ships recently used live shopping to promote their new Dream Night Cream and nearly 10xed their sales target.

The Top 9 Recharge Experts To Follow On Twitter

December 13, 2021

Streaming services, meal boxes, glasses, clothes, furniture—subscriptions have completely revolutionized the way we thin...

Collect and leverage zero-party data to personalize marketing and drive growth

November 30, 2021

This article first appeared in TechCrunch on November 10, 2021.

Octane AI Reveals New Integration with Recharge to Supercharge Subscriptions for...

November 19, 2021

Octane AI and Recharge customers can now benefit from seamless integration that makes it even easier to convert one-time...

Add Recharge Subscription Products to Your Product Recommendation Quiz

December 13, 2021

Octane AI is proud to announce the launch of one of our most requested integrations: the ability to add Recharge Subscri...

Instantly Sync Zero-Party Data To Attentive, Postscript, Omnisend, and more with...

December 13, 2021

Increase conversion rates across your marketing channels by syncing opt-ins and leveraging Shop Quiz and pop-up data acr...

NFTs and eCommerce: Everything You Need to Know + 7 Ideas That Work

If someone told you a few years ago that a JPG would sell for almost $70 million, you would have laughed.

How To Personalize Your Klaviyo Email & SMS Flows And Campaigns With Quiz Da...

This is an ever evolving guide to personalizing your Klaviyo flows and campaigns with zero-party data collected from cus...

How iOS15 Is Impacting Shopify Merchants

When Apple announced the rollout of iOS15, email marketers went on high alert.

The Complete Guide to Zero-Party Data Marketing for Ecommerce Merchants

I know something about you. You have always wanted to do zero-party data marketing for your ecommerce brand. Maybe you d...

18 Klaviyo Experts to Follow on Twitter

The best way to learn something is to get advice from people in the trenches. Instead of scratching your head thinking o...

Octane AI Honored by Quartz as One of the 2021 Best Companies for Remote Workers

November 19, 2021

Martech startup is recognized as the #3 best small company for remote workers in inaugural global ranking by Quartz.

House of Wise’s Jess Sanfilippo on building a solid community via social media

September 6, 2021

Jess Sanfilippo is the head of social at House of Wise—an emerging luxury CBD brand by women and for women.

8 eCommerce Experts Share Their Best Advice On Upselling Effectively

September 14, 2021

The theory is all good — but what about real-life upsell struggles? Setting up those product suggestions by the book, an...

6 Tips on Writing Powerful Product Descriptions That Drive Sales

August 17, 2021

Creating the most successful version of your Shopify online store is a seemingly mammoth, endless task.

Octane AI Selected by Fortune as One of 100 Best Small & Medium Workplaces™

Startup becomes one of the best companies to work for in the country with the latest award recognition by Fortune and Gr...

How Skinny Mixes Became a Multi-Million Dollar Brand with a Loyal Following

Jordan Engelhardt started Skinny Mixes twelve years ago. She was on the hunt for a skinny margarita, but couldn’t find o...

Doe Lashes’ ecommerce marketing strategy that helped them build a $15M DTC beaut...

It took Jason Wang a year to build a $15M beauty brand over the short span of twelve months with just $500 in his pocket...

Octane AI Raises $5 Million to Help Shopify Merchants Personalize Ecommerce Expe...

Javelin Venture Partners and two new VPs bet on company democratizing ecommerce software that enables Shopify merchants ...

Meet Our New VP of Finance and Operations Alex Gurevich Who Is Bringing Experien...

The Octane AI team is thrilled to welcome Alex Gurevich aboard as the new VP of Finance and Operations!

Introducing Conversational Pop-ups to Help Ecommerce Brands Skyrocket Their Conv...

A pop-up is often the very first thing a customer sees when they come to your store. It's the initial greeting from your...

How to Maintain Personalization within Owned Marketing Channels Using Zero-Party...

With the recent data and privacy changes, marketers are recognizing the importance of owned marketing. However, a critic...

10 LGBTQIA+ Ecommerce Brands to Support for Pride Month—and Beyond

By now you’ve probably (hopefully) realized that it’s Pride month. While it’s certainly a time to celebrate, it’s import...

Blendjet's CEO Ryan Pamplin on Building a Fast-Growing Brand with a Purpose

Ryan Pamplin is the CEO of Blendjet, which is referred to as “the asteroid of blenders.”

Investor Sam Blumenthal of CircleUp Shares Four Tips for Founders Looking to Rai...

When it comes to venture capital, to raise or not to raise is the question most founders face at some point in their jou...

8 Ways DTC Apparel Brands are Winning the Customer Experience Game with Personal...

Now that brands have gotten better at connecting with consumers online, growth for direct-to-consumer (DTC) companies sh...

How Subscriptions can Improve Retention, According to Opte, CurlMix and Vegamour

So you’ve probably asked yourself before, “Should my brand offer a subscription or membership model?”

9 Quiz Examples from Apparel Brands To Inspire Your Own Interactive Content

Dear returns, you’ve officially met your match: quizzes.

Experts Share Views On the Future of Shopping and Upcoming Accel Commerce Confer...

As a partner for global venture and growth equity firm Accel, Ethan Choi spends a lot of time thinking about the technol...

Ezra Firestone on How to Build a Successful Eight-Figure Brand

Ezra Firestone is a force in the ecommerce industry, owning and operating one of the largest Shopify stores with BOOM! B...

Tips from Emily Miethner on Growing Cat Backpack into a 7-Figure Brand

Emily Miethner, the co-founder of seven-figure business Travel Cat, is as down-to-earth, witty and relatable as they com...

How to Innovate in New Marketing Channels: Tips from Three Ships, SiO Beauty and...

If there’s one thing marketers can agree on, it’s that quality content trumps quantity—always.

LAC Swim Co-Founder Paige Harris Shares Five Tips on How to Grow a Small Brand o...

At the early age of twenty-three, Canadian-born Paige Harris knew she wanted to start a business.

Three DTC Experts Share How and When to Approach IRL Retail

For many ecommerce brands, there’s an opportunity to start putting products on the shelves of retail stores—both large a...

Ecommerce Quiz Benefits: 4 Ways Apparel Brands Can Drive Better Personalization

November 2, 2021

Ecommerce is still rapidly evolving, meaning competition continues to rise.

Four Tips on Building a Brand from Sarah Moret of Curie

Starting a new brand is no easy task. It takes discipline, dedication and a lot of trial and error.

How to Build a Brand Community: Tips from the Founders of Beardbrand, Tracie Mar...

A brand community is built from discovering like-minded individuals and helping them connect with each other through a c...

4 Tips to Using Owned Marketing from Enquire Labs and Klaviyo

A large social media following isn’t enough to build strong customer relationships.

The Top Tips for Optimizing Paid Social Advertising in 2021

Paid social advertising is an extremely important part of marketing a brand these days. But because social media is in a...

How to Build a Long-Lasting Influencer Marketing Strategy

Influencer marketing is more than a numbers game, especially when it comes to Gen-Z. For them, it’s all about building a...

Entrepreneur Ezra Firestone Shares How to Truly Win in Business

Ezra Firestone has had a dynamic existence.

4 Tips from Founders to Drive Better Results with SMS Marketing

SMS (short message service), or in plain English, texting, hasn’t been used as a marketing tactic until fairly recently.

Octane AI is Announced as the Best Storefront App by Shopify

An ecommerce SaaS company innovating the online shopping experience with interactive consultations designed to drive per...

Shopify Awards Octane AI as the Best Storefront App

At Octane AI, we celebrate every win. From updates to our product to helping our customers increase revenue, we have a l...

20 Tips On Growth from Multi-Million Dollar Brand, Skinny Mixes

12 years ago, Jordan Engelhardt realized the beverage industry was missing something she wanted: a skinny margarita.

3 Tips to Optimize Your Email Marketing From Ecommerce Experts

If you work with a brand in any capacity nowadays, it’s guaranteed you’ll have email marketing on your brain. And, you l...

How To Win Post-Purchase Marketing with Messenger and SMS

Post-purchase marketing flows are one of the most important ways to communicate with your customers. And yet, many brand...

24 Tips On DTC Fundraising from 6 Ecommerce Investors

Believe it or not, but not every single company should be getting venture capital. While trying to get as much money as ...

Founders Share 6 Tips to Successfully Grow Your Subscription Brand

More and more brands are turning to the subscription model these days.

24 Influencer Marketing Tips from Lillie Sun and Kendall Dickieson

When it comes to influencer marketing, every brand has a different goal, experiences and expectations. And Lillie Sun an...

3 Content Marketing Lessons from The Groomsman Suit and Monster Energy

Kristen Jones was browsing TikTok one night and looking for opportunities for The Groomsmen Suit, where she’s the Direct...

How to do the Subscription Model Right in 2021: 4 Tips from Subscription Experts

In 2021, more brands are investing in subscription models.

How Blume Grew to 7-Figures In One Year: Commerce Club Transcript

Blume, a period and self-care brand, successfully grew to a 7-figure business in just one year. We wanted to find out wh...

20 Content Marketing Tips for Ecommerce Brands From Monster Energy & The Gro...

Content marketing is constantly changing, leaving ecommerce brands asking two questions:

From Forum to Big Business: How TruckMount Forums Became a 7-Figure Brand

Twelve years ago, Rob Allen III and his father Rob Allen Jr. were talking shop in the backyard. His father owned a local...

Improving Customer Retention In 2021 Is all about Enhancing Customer Experiences

With most businesses moving online and the competition getting stronger, customer retention will be critical in 2021. Wh...

22 Tips on Growing a Shopify Brand (with a Healthy Mindset) from Ezra Firestone

On March 15, Ben Parr, Matt Schlicht and Alli Burg spoke with Ezra Firestone, Co-Founder and CEO of Boom! By Cindy Josep...

Founders of Yumi and MVMT Share 4 Tips On Building An Authentic Brand

Building a brand is hard, time-consuming work, and if you don’t care about it, no one else will either.

8 Ways to Immediately Build Credibility On Your Ecommerce Website

50 milliseconds. That’s it!

29 SMS Marketing Tips We Learned During Our Commerce Club Show on Clubhouse

On February 18, our team spoke with David Hoos, Eli Weiss, Val Geisler, Jason Wong, Taran Ghatrora and Nichole Powell ab...

4 Tips To Reach Gen-Z Buyers According to Lillie Sun of Three Ships Beauty &...

When Lillie Sun envisions her future home, she sees a space filled with items she’s proud of: a dining room table, refur...

17 Female-Led Ecommerce Brands To Celebrate On International Women’s Day

March 8 is International Women’s Day, and we’re here to help you celebrate — in DTC style.

Subscription Trends, Predictions and How to Win in 2021: Commerce Club Transcrip...

This is a transcript from a live Commerce Club event on Clubhouse about subscriptions from February 10th. This show feat...

44 Tips We Learned From 22 Commerce Club Shows On Clubhouse During February, 202...

In February, our team hosted 22 live Commerce Club events on Clubhouse, including The Fire Show, Gen-Z DTC, Commerce Con...

5 Strategies LOLA Uses to Connect with Customers on Shopify

What is LOLA? What products do they sell and how does their business work? What are their top strategies for connecting ...

The 10 Best Ecommerce Quizzes from Fast-Growing DTC Beauty Brands

More than 2 billion people shop online, and you only have seconds to capture their attention. Aside from all the beautif...

How To Reach Gen-Z Consumers: Commerce Club Transcript From Feb 19, 2021

February 23, 2021

This is a transcript from an episode of Gen-Z DTC, a live Commerce Club event on Clubhouse on February 19th at 1PM PST /...

This Beauty Brand Increased Email Conversions by 3X with One Personalization Str...

February 20, 2021

An essential part of fostering a brand community is personalization.

How Doe Lashes Built a $15mil Beauty Brand in 1 Year with $500

February 19, 2021

What is Doe Lashes? How did they make a $15mil brand in a year from $500? What are they doing next? What are their tips ...

The 20 Best Beauty Websites With Inspiring Product Pages

August 17, 2023

How many times have you visited a website and decided to leave because you didn’t like the design and copy, or because t...

More than a First Name: 10 Ecommerce Personalization Examples that Drive Revenue

February 9, 2021

For any ecommerce business, the key to longevity is continuous growth and retaining a loyal customer base. If you want y...

8 Ecommerce Trends Fast-Growing Brands Are Paying Attention to in 2021

Remember when the ecommerce industry shifted significantly upward in 2020? In fact, trends showed in the U.S. consumers ...

4 Announcements From Shopify's 2021 Partner Town Hall You Should Know

February 2, 2021

Every year, Shopify hosts a kick-off town hall for all Shopify partners. During this event, they share the latest produc...

Driving Customer Acquisition through Personalized Experiences

Pulling in customers as an ecommerce business takes considerable time and dedication. There are several ways to pique th...

The Ultimate Guide to Customer Retention and How To Increase It

February 19, 2021

When you think about your favorite brand, what is it that keeps you going back to purchase its products? Maybe the produ...

5 Strategies To Build Better Ecommerce Forms That Convert

Jared Spool once wrote a famous article (based on a true story) about how tweaking a single button on an ecommerce platf...

The 2021 Guide To Increasing Opt-ins with an Ecommerce Quiz Maker

Whether you’re browsing online websites, scrolling through social media or flipping through a magazine, there’s somethin...

5 Ways To Deliver Personalized Customer Service In 2021

Bespoke customer service became increasingly important in 2020 as we were forced to fulfill all our shopping needs onlin...

Ecommerce Personalization Strategies that Actually Increase Sales

September 1, 2021

Every day, your customers are exposed to over 4,000 advertisements, including yours. Long term, this means your customer...

4 Reasons Why Building Customer Relationships is Especially Important Now

August 17, 2023

Building a working relationship with customers is key to the long-term success of a business.

What Is Cybercrime and How to Protect Your Store's Data

February 8, 2021

There are so many moving parts to an ecommerce store. Product images, product descriptions, website navigation, customer...

14 Beauty Industry Trends to Help Merchants Drive Growth

Over the years, trends in the beauty industry have changed a lot, leading to many new innovations. When shopping for bea...

What Is the Facebook Pixel and How to Use It with a Quiz

When it comes to Facebook ads, things can get complicated easily. With so many targeting options and ad optimizations, h...

7 Psychology-Backed Copywriting Tips for Increasing Conversions

As we move into 2021, personalization is becoming an increasingly important part of the ecommerce value proposition. It’...

15 Simple Instagram Hacks to Drive More Ecommerce Sales

Living in the era of social shopping, ecommerce brands can’t afford to ignore social media channels. In fact, 83% of cus...

29 Ecommerce Personalization Stats Every Marketer Should Know for 2021

How surreal would it be if every website you landed on automatically changed its content and product offerings to perfec...

5 Last-Minute Holiday Optimizations on 5 Channels

It’s crunch time! The Q4, the holiday season, the most anxious time of the year—or whatever you like to call it—is the m...

The Top 7 Marketing Channels Your Ecommerce Store Should Prioritize in 2021

Every business engages in some kind of channel marketing. The question is, what kind of channel marketing should you foc...

32 Ecommerce Experts Share Why Personalization is Important

September 1, 2021

More than ever before, people are heading online to do their shopping. And not even just for gifts or unique finds, for ...

An Ecommerce Merchant's Guide to Building SMS Landing Pages that Convert

SMS marketing is effective—and that’s putting it mildly.

How to Promote your Ecommerce Quiz to Drive Marketing Opt-ins

If there’s one thing every ecommerce brand wants more of, it’s marketing opt-ins.

Ecommerce Personalization: the Complete Guide to Personalizing the Customer Jour...

September 1, 2021

Before ecommerce became popular, shopping consisted of entering a large retailer or small business to discover and purch...

How Brands can use Loyalty Data to Boost Personalization and Relevancy

Ecommerce optimization hangs on making a customer feel unique and valued through personalization.

How to keep your influencers motivated while growing your affiliate program

If you’re getting an affiliate program up and running, you probably already know about the importance of nurturing your ...

10 Examples of Ecommerce Quizzes You’ll Want For Your Brand

If someone told you there was a way to connect with your customers on a deeper level, would you jump on the opportunity?...

How To Use An Ecommerce Quiz To Boost Sales and Engagement Rates

Capturing the attention of your target customers can be difficult online. Although customers arrive on your site to sear...

How to Use Paid Ads to Attract Customers at Different Funnel Stages

"Yeah, I tried paid ads. It doesn't work."

Humanizing the Online Shopping Experience And The Future of Octane AI

As the ecommerce industry quickly accelerates, we believe it is more important than ever that merchants have the ability...

Octane AI Launches Shoppable Quiz, Enabling Ecommerce Brands to Create Personali...

Octane AI also announces a $4.25 million capital raised led by Bullpen Capital, bringing total funding to $9 million

Introducing the Shop Quiz: Power Experiences your Customers Love

Are you ready to easily create beautiful quizzes to power experiences your customers love?

How This Brand Used Personalization to Increase Their Revenue by 17%

Searching for wins that help boost revenue is something every business strives for, but how exciting would it be if you ...

10 Tips for Scaling Your Apparel Brand from 10 Ecommerce Experts

While it’s true that the fashion and apparel industry has become the largest B2C ecommerce market segment in 2020, this ...

16 Instagram Marketing Tips for Ecommerce Businesses

As an ecommerce business, your social media channels are one of your greatest assets to interact with your customers.

6 Tips to Increase Ecommerce Sales that You Can Implement in a Week

It doesn’t matter how long you’ve been around in the ecommerce game; generating more sales is always a priority.

A How-to Guide to Increase your SMS Subscribers using Social Media

Look up, take a panoramic glance and notice how people are curiously involved in their mobile phones. Technology has now...

5 Ways to Elevate the Customer Experience for Long-Term Growth

February 8, 2021

For as long as ecommerce has existed, the customer experience has been at its heart. Ensuring your customers are satisfi...

How to Send Abandoned Cart Reminders That Convert: 12 Templates

One of the number one issues ecommerce brands face is abandoned carts. No matter what industry you’re in, there are alwa...

Announcing Octane AI as a Certified Shopify Plus Partner

February 8, 2021

It’s official: Octane AI is joining The Shopify Plus Certified Partner App program!

The Best Social Media Practices For Ecommerce Businesses to Grow in 2020

Welcome to social media: the world where your customers spend the majority of their time. Most ecommerce brands already ...

Capture More Traffic With These Easy Onsite Optimizations

February 8, 2021

Conversion rate optimization is exactly what it sounds like: optimizing the ways in which you convert consumers interact...

How to Create a Referral Program To Increase Sales for your Ecommerce Brand

Customers that have a positive ecommerce experience will likely recommend the business to their friends and family. That...

The Best Customer Acquisition Strategies to Win Every New Customer

Online stores are always looking for ways to find new customers, right?

How This Apparel Brand Made $155K in Additional Revenue Using Messenger and SMS

“Once it started growing, it just didn’t stop.”

7 Benefits of Creating and Sending Sponsored Messages using Octane AI

If you’ve used the Octane AI suite before for any Facebook Messenger or SMS automation, then you’re familiar with the ab...

How You Can Effectively use Chatbots at Every Stage of the Buyer's Journey

February 12, 2021

Picture this concept: Your Shopify store has an automated bot that nurtures customers at every stage of their journey, i...

Twitter's Response to Everything that was Announced at Shopify ReUnite

February 8, 2021

With the first virtual Shopify ReUnite event, it's no surprise that fellow ecommerce agencies, SaaS companies, and merch...

How Ecommerce Brands can use SMS Marketing to Boost Customer Engagement

Finding the key solution to boosting customer engagement is something every business strives for. And honestly, who woul...

12 Food and Beverage Brands you Need to Try to Spice Up your Quarantine

It’s time for a quarantine change!

10 Reasons Direct-to-Consumer Food and Beverage Brands are Thriving During Quara...

In a world where everyone’s favorite bars, restaurants, and cafes have temporarily shut down, consumers are looking to g...

5 Easiest Wins to Increase Revenue with Messenger and SMS Marketing

Our team has been helping brands optimize their use of Octane AI to maximize revenue they collect. Most brands at the mo...

90+ Ecommerce Businesses In Every Industry That You Can Support Right Now (With ...

The day COVID-19 was declared a global pandemic, we put our heads together to think about how we can best support the Sh...

10 Ways Shopify Businesses Can Prepare For The Coronavirus Pandemic

February 8, 2021

The coronavirus is a tough topic to track and predict, but there are enough facts out there to be certain that this is g...

The 50 Women In The Shopify Industry You Should Be Following On Twitter

February 8, 2021

This post is 100% dedicated to recognizing the amazing women who are helping to grow and shape the Shopify industry. Eco...

24 Podcasts, Newsletters, and Books The Top Shopify Experts Are Paying Attention...

February 8, 2021

The internet is a big place, like a really big place. 300 hours of video content is uploaded to YouTube EVERY MINUTE, th...

Why We Took 200+ Screenshots Of Top Shopify Store Product Pages (No, Seriously)

So the Octane AI team and I were sitting there talking about ideas. You know how it is. And then BAM, someone said "What...

11 Highly Effective Ways to Drive Organic Traffic That Most Shopify Brands Aren'...

As a direct to consumer brand you know that targeted traffic is the name of the game. If people aren't coming to your we...

13 Simple Things Ecommerce Brands Can Do To Increase Sales - But Most Aren't

When optimizing a Shopify business, it's easy to dive deep into the most complicated problems. These are the solutions y...

What is a Click-Through Rate and How Do You Increase It?

February 8, 2021

If you're sending emails or running ads, you've likely noticed a metric called the click-through rate or CTR. This metri...

What is an Open Rate and How Do You Increase It?

February 8, 2021

If you're sending customers emails or messages, you've likely noticed a metric called an open rate. This metric is indiv...

How Online Stores Can Use Speed to Compete With Marketplaces

February 8, 2021

When selling on your own eCommerce store on Shopify, you’re not only competing against other Shopify stores and small re...

10 Innovative Ways to Use SMS Marketing for BFCM

February 8, 2021

With over 95% average open rates, SMS messaging is one of the most effective channels to reach your audience. During the...

What’s Going On In Ecommerce with Ecommerce Fuel Founder, Andrew Youderian

February 8, 2021

We recently hosted an AMA with Andrew Youderian, the founder of Ecommerce Fuel about how he built his community, current...

The Complete Octane AI Onboarding Checklist

So, you are ready to set up Octane AI! Welcome! This onboarding checklist will take you from start to finish.

Octane AI's Octie Chosen To Be Sent To Space for First Contact With Extraterrest...

February 8, 2021

Octie will enter lower orbit in order to investigate extraterrestrial signal

7 Steps to Building and Growing an Incredible Partner Program for SaaS Startups ...

February 8, 2021

Four-and-a-half months ago, Octane AI launched its partner program for ecommerce agencies and tech vendors. Today, our p...

Three Proven Methods for Recovering Abandoned Carts on Shopify

February 8, 2021

If you’re in ecommerce, you know about the bane of every store owner’s existence: abandoned carts. Abandoned carts cost ...

How to Get More People to Click the Add to Cart Button

Now that you’ve seen firsthand how powerful Messenger is in recovering lost revenue from your abandoned carts, you may f...