Octane AI

Octane AI

ShopMessage vs. Octane AI: A Deep Dive

With 1.3 billion users, open rates as high as 80% and click-through rates of 40%, there is a lot of value in using Facebook Messenger bots for your ecommerce business.

Octane AI and ShopMessage are both chatbot builders for Facebook Messenger. Merchants use both platforms to build chatbots that send messages to subscribers and automate marketing done through Messenger.

Beyond that, there are some differences. Octane AI’s entire philosophy is focused on being a chatbot builder for the entire ecommerce customer journey. If you’re selling a product or service online, Octane AI is the way to go. Using Octane AI, merchants can do the following with Messenger marketing:

  • Automatically send abandoned cart notifications that recover more abandoned carts than just email alone
  • Recommend products to visitors based on their browsing history
  • Automate customer service and check on a customer’s order status without opening up another tab
  • With AI, you can train your bot and have it become better over time
  • Integrate natively with popular ecommerce apps like Klaviyo, Yotpo, Gorgias, Recharge and more without having to use Zapier

Plus much more. Octane AI is the Messenger Chatbot platform for ecommerce merchants. See how the features for ShopMessage and Octane AI compare below.

FEATURES shopmessage shopmessage OctaneAI Octane AI

Facebook Messenger

Integrate directly with Facebook Messenger


Send marketing broadcasts and triggered messages via SMS

Marketing Automation

Automate your marketing campaigns

Onboarding Support

Having trouble with getting started? Book a call for direct support

Built Specifically for Ecommerce

Feature set focused on ecommerce marketing, sales and support


Native Shopify App

Install the app on Shopify stores without manual coding

Automated Abandoned Cart Recovery

Recover abandoned carts without having to build a new campaign

Automated Browse Abandonment

Recover lost sales after a visitor abandons their browsing session

Automated Shipping Updates

Send shipping updates through Messenger


Klaviyo Integration

The leading ecommerce email marketing app for Shopify merchants


Yotpo Integration

The leading reviews, referrals and rewards app for Shopify merchants


Gorgias Integration

The leading ecommerce customer service app for Shopify merchants


Recharge Integration

The leading recurring billing and subscriptions app for Shopify merchants Integration

The leading rewards program app on Shopify

Custom & Automated Flows

Send targeted messages triggered by a specific date, time, event or customers' activity

Sync Email and Messenger Marketing

Get the best results when using email and Messenger together

Customer Segmentation

Segment customers based on purchase history, location, gender, and behavior

Decision Data

Advanced conversational bot analytics.

Comment to Subscriber

Turn commenters into subscribers

In-Bot Products & Advanced Revenue Tracking

Embed products directly into conversations and track revenue from each broadcast and campaign.

AI for Automated Customer Support

Create auto-responses and recommend automated conversations to answer common customer questions.


Convert users who click on a Facebook messenger ad into bot subscribers immediately

Dedicated Agency Support

Specialized support for agencies managing ecommerce chatbots

Partner Program

Gain more customers with a Partner Program that benefits merchants and agencies

Don’t Just Take Our Word For It

See what other merchants have to say about Octane AI


“Since going live two weeks ago, Octane AI has increased abandoned cart revenue by 5x. It only took a few minutes to setup with three clicks. We see huge open rates of 70% to 80% and this is the best product we've ever used. If you're in ecommerce, you NEED Octane AI!”

FEAT Socks
FEAT Socks
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“Since going live a little over a month ago, Octane AI has recovered over $6k in sales. Not only that, but I am able to broadcast messages to my followers as well as create interactive conversations. This is just another way for them to get to know my brand as well as see important updates like sales, new arrivals and more.”

Verclare Boutique
Verclare Boutique
View Case Study


“We tried several different Messenger apps and this is simply the very best! So many customizations, powerful little bot yet simple to use. If you have any questions support is a pleasure to chat with and they respond super fast too! Don't waste time, try it out now and see for yourself. We love it!”



“Octane AI is a total game changer. After relying on ineffective email marketing for years, I decided to make the move over to messenger marketing. My expectations were completely shattered within the first few weeks. Octane AI has allowed me to amass tens of thousands of followers that I can have impactful and meaningful conversations with that provide both them and myself value.

In addition to being able to instantly communicate with your most loyal fans/customers, Octane's integration with Shopify has boosted revenue for one of the best quarters I've ever had. Octane's abandoned cart messages is one of my favorite features! Lastly, Octane's customer service is beyond great. I know that if I ever have a question, I can expect an answer or a tutorial within a few hours. All in all, Octane AI is absolutely one of, if not, the best messenger marketing systems out there. I could not recommend it more!”

Peter Hollens
Peter Hollens

The Bare Minimum or All The Features You Need?

ShopMessage’s approach is focused on abandoned carts and some automation. Their feature set is largely focused on letting just about any business get started with ecommerce Messenger marketing. But if you want to unlock the full power of Messenger marketing for ecommerce, look elsewhere.

Octane AI focuses on best in class Facebook Messenger chatbots for Shopify merchants. With all the features of ShopMessage plus so more, Octane AI is perfect for any Shopify merchant. If you’re selling anything online, Octane AI is the Messenger platform for your business. Many of Octane AI’s features are immediately available after installation, so merchants can begin using Facebook Messenger without spending hours building bots and on guesswork.

Octane AI also integrates with best in class Shopify apps. Unlike ShopMessage which doesn't seem to integrate integrates with any Shopify apps, Octane AI integrates with apps like Yotpo, Recharge and Gorgias. So you can focus on all areas of the customer journey with Octane AI. Don't you just love it when your apps all connect and work with each other?

Octane AI automates Messenger across every part of the user journey by bringing in data from tools like Klaviyo and Gorgias. Octane AI also provides actionable data that lets you know what’s working and what’s not. We also provide FREE onboarding for customers, in case you ever need any help.

Ready to Try Octane AI?