Same quiz, same layout, different words for each person. Phoenix writes the results text from a shopper's own answers, stores what it learned on their profile and sends the same values to the tools you already use.
Smart Copy writes the results text per shopper from their answers, with a fallback when it needs one. Two shoppers with oily skin who both asked for a one-step routine read two different pages, because one is fighting breakouts and the other feels tight.
Your skin gets shiny by 2pm and just broke out, so we kept this to one gentle step: a salicylic gel that clears pores without drying you out.
Your T-zone shines but your cheeks feel tight, so this one step balances oil while it hydrates.
Smart Properties store AI-generated values on each shopper. Use them anywhere on the results page, inside HTML blocks and in your integrations. A scorecard is one example: each row is a value Phoenix worked out, with one line written for that shopper. Variables show any answer inside your content.
The shopper uploads a photo and Phoenix returns a description or typed values: a number, a choice, a yes or no. Those values feed products, formulas, logic and copy like any other answer, so one photo can replace several questions.
Ask for a number, a choice or a yes or no and use it in rules, formulas and Smart Copy.
Photos that fail the checks you set are sent back to the shopper for a retake.
Images are deleted after 30 days. Each analysis uses credits.
Klaviyo, Attentive and Postscript get the same values the results page used. The line a shopper read on their results is the line you can send them next week.
You don't need a perfect plan to begin. Start small, and let Phoenix help you improve from there.